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SOFITEL HOTELS & RESORTS BRINGS NEW ALL-INCLUSIVE LUXURY LE DÎNER EN BLANC EXPERIENCE TO LOS ANGELES

Sofitel Los Angeles at Beverly Hills to unveil exclusive ‘Sofitel en Blanc’ experience within the iconic Le Dîner en Blanc event on September 29



Los Angeles, CA – September 6, 2018 – Sofitel Los Angeles at Beverly Hills is thrilled to announce that Los Angeles will be the sixth North American city to host ‘Sofitel en Blanc’, an all-inclusive offering which brings a new level of luxury and ease to Le Dîner en Blanc Los Angeles, the sophisticated invitation-only premier dining event of the year, on September 29, 2018.

This night dedicated to French art de vivre has become a cultural icon since its inception three decades ago in Paris when Frenchman François Pasquier invited a group of friends to an elegant picnic at Bois de Boulogne, asking them to dress in white in order to make it easier to find one another. Since that first dinner, the event has grown to more than 80 cities worldwide, with over 130,000 guests.

For the first time ever, guests in 6 North American cities have been able to claim a highly coveted ticket to Le Dîner en Blanc and skip the carting of white tables, chairs and dinnerware to seek out the extraordinary – ‘Sofitel en Blanc’ – an exclusive, all-inclusive dining experience fashioned by Sofitel and inspired by the elegance and sophistication of French culture, right in the heart of Le Dîner en Blanc.

After 5 successful editions in Philadelphia, Chicago, Montreal, Washington D.C. and New York City, ‘Sofitel en Blanc’ will finish its 2018 North American tour in Los Angeles for an unforgettable evening, Hollywood style. Sofitel Los Angeles at Beverly Hills will be offering both Sofitel En Blanc All-Inclusive Luxury Passes and a special Stay with Us offer.

A select number of attendees will be able to purchase the exclusive Sofitel en Blanc luxury package for the ultimate Dîner en Blanc experience, including:

  • Highly coveted ticket to Le Dîner en Blanc Los Angeles
  • Welcome champagne toast at Sofitel Los Angeles at Beverly Hills
  • Luxury transportation from the hotel to the secret location of Le Dîner en Blanc
  • Elegant tablescape (pre-set) at Le Dîner en Blanc, Sofitel Branded
  • Gourmet menu and selection of fine wines, for the ideal luxury Parisian Apéro Chic picnic
  • Evening of fun, revelry & dancing
  • Branded gifts and a few special surprises

Guests who have already received their tickets for Le Dîner en Blanc Los Angeles can stay at Sofitel Los Angeles at Beverly Hills with an exceptional discount of 20% off the best available rate and a complimentary breakfast to complete the perfect French experience and enjoy the hotel’s magnifique blend of Continental elegance and Hollywood trendiness.

Additionally, for those looking to prolong the celebration, Sofitel Los Angeles at Beverly Hills will be hosting the Official Le Dîner en Blanc After Party! Following the sunset and a toast to Le Dîner en Blanc, guests will join Sofitel Los Angeles at Beverly Hills in their chic French-inspired bar and lounge, Riviera 31.

“Sofitel is proud of its French heritage and of playing the role of an ambassador of modern French luxury around the world. We are honored to partner with Le Dîner en Blanc, an event with an equal passion for sharing the French art de vivre,” said João Rocco, Vice President, Luxury Brand Management, Sofitel Brands. “From the lively atmosphere and sophisticated setting to the inspired cuisine and chic attire, Le Dîner en Blanc promises magic and enjoyment for all who attend. We are incredibly excited to be the first Le Dîner en Blanc partner to create and offer an exclusive luxury experience within these extraordinary events.”

‘Sofitel en Blanc’ tickets are limited and available for $700 per pair. For more information or to book any of Sofitel’s Le Dîner en Blanc offerings, visit www.sofitelenblanc.com. Link to high resolution images here.




About Sofitel
Sofitel Hotels & Resorts is an ambassador of modern French style, culture and art-de-vivre around the world. Established in 1964, Sofitel is the first international luxury hotel brand to originate from France with over 120 chic and remarkable hotels in the world’s most sought after destinations. Sofitel exudes a refined and understated sense of modern luxury, always blending a touch of French decadence with the very best of the locale. The Sofitel collection includes such notable hotels as Sofitel Paris Le Faubourg, Sofitel London St James, Sofitel Munich Bayerpost, Sofitel Rio de Janeiro Ipanema, Sofitel Washington DC Lafayette Square, Sofitel Sydney Darling Harbour and Sofitel Bali Nusa Dua Beach Resort. Sofitel is part of AccorHotels, a world-leading travel and lifestyle group which invites travelers to feel welcome at more than 4,500 hotels, resorts and residences, along with some 10,000 of the finest private homes around the globe.

sofitel.com | accorhotels.com

About Le Dîner en Blanc
On June 3rd, Le Dîner en Blanc de Paris marked its 30th anniversary! A record 17,000 guests from Paris and around the world gathered at the Esplanade des Invalides to celebrate this historic moment. Launched in Paris in 1988 by François Pasquier and a handful of friends, Le Dîner en Blanc has become a worldwide epicurean phenomenon. Le Dîner en Blanc - Paris now attracts over 10,000 people each year. What was a “friends and word-of-mouth only” event has grown into an international sensation celebrated on six continents. While the technology behind the event may have changed over the years, the principles fueling this fantastic event have not: guests continue to gather at a secret location for the sole purpose of sharing a gourmet meal with good friends in one of their city’s most beautiful public spaces. Founded in 2012 and headquartered in Montreal, Canada, Dîner en Blanc International is responsible for developing this secret posh picnic in close to 80 cities in 30 countries around the world. Each event is headed by passionate local organizers who fell in love with the concept and wanted to bring it to their city, giving this rendezvous a local flair. For more info, photos and videos of Dîner en Blanc events from around the world, visit dinerenblanc.com.

sofitel.com | accorhotels.com




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