Beverly Hills, CA – October 18, 2017 – Waldorf Astoria Beverly Hills today announces an official partnership with technology company Dyson to become the first hotel in Southern California to offer use of the new Dyson Supersonic™ hair dryer to guests staying at the luxury hotel. The Dyson Supersonic™ hair dryer is engineered for balance in the hand, uses a fast-yet-focused airflow, and intelligently controls temperature to help prevent extreme heat damage and protect natural shine.

"We’re incredibly excited about our partnership with Dyson. It is yet another way the hotel provides guests with the best of the best, and these state-of-the-art hair dryers are the latest added amenity,” said Vanessa Williams, Director of Sales and Marketing at Waldorf Astoria Beverly Hills. “Our team of luxury hospitality experts is consistently envisioning what guests need and want, and the Dyson Supersonic™ hair dryer is a favorite among affluent travelers.”

The partnership with a leading-brand such as Dyson allows the hotel to further equip guests with the latest in technology offerings and add yet another luxury amenity to the Waldorf Astoria Beverly Hills experience. Waldorf Astoria Hotels & Resorts prides itself on offering its unparalleled True Waldorf Service to create unforgettable experiences and bespoke services, a brand standard that aligns well with the Dyson product and mindset. 

Dyson invested $71 million in the development of the Dyson Supersonic™ hair dryer, reating a state of the art laboratory dedicated to investigating the science of hair. Dyson engineers studied hair from root to tip, understanding how it reacts to stresses, how to keep it healthy, and how to style it. For over four years they tested the product on different hair types.

The Dyson Supersonic™ hair dryer, priced at $399.99, is powered by the new, patented Dyson digital motor V9, created in-house by a team of more than 15 motor engineers specifically for this machine. It is Dyson’s smallest, lightest, and most advanced digital motor – on average six times faster, one third of the weight, and half the size of other hair dryer motors. The Dyson Supersonic™ hair dryer has intelligent heat control, helping to ensure hair isn’t exposed to excessive heat, never goes above the temperature selected, and uses Dyson’s patented Air Multiplier™ technology to draw air into the motor and amplify it threefold to create a high pressure, focused jet of air for controlled, precise drying and styling.

As of November 2017, Waldorf Astoria Beverly Hills will offer Dyson Supersonic™ hair dryers for guest use.

Learn more about Waldorf Astoria Hotels & Resorts at www.waldorfastoria.com.

About Waldorf Astoria Hotels & Resorts
Waldorf Astoria Hotels & Resorts is a portfolio of 26 iconic properties in the world’s most sought after destinations. Unified by their inspirational environments and True Waldorf Service, Waldorf Astoria hotels deliver unparalleled, bespoke service from the moment a guest books through check out. Waldorf Astoria is a part of Hilton, a leading global hospitality company. Experience Waldorf Astoria by booking at www.waldorfastoria.com or through the Hilton Honors mobile app. Learn about the brand by visiting http://news.waldorfastoria.com, and follow Waldorf Astoria on Twitter, Instagram and Facebook.

About Hilton
Hilton (NYSE: HLT) is a leading global hospitality company, with a portfolio of 14 world-class brands comprising more than 5,000 properties with more than 825,000 rooms in 103 countries and territories. Hilton is dedicated to fulfilling its mission to be the world’s most hospitable company by delivering exceptional experiences – every hotel, every guest, every time. The company's portfolio includes Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio Collection by HiltonTM, DoubleTree by Hilton, Tapestry Collection by HiltonTM, Embassy Suites by Hilton, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton Honors. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose exactly how many Points to combine with money, an exclusive member discount that can’t be found anywhere else and free standard Wi-Fi. Visit newsroom.hilton.com for more information and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube. 

About Dyson
Dyson is a global technology company. Using a desire to make things work better as a catalyst for invention, our team of 3,000 engineers and scientists are passionate about developing technology that solves the problems others often ignore. From the world’s first bagless vacuum cleaner, to hand dryers that use 420mph sheets of air to remove moisture from hands, to a completely re-thought hair dryer with its motor in the handle, we are relentless about engineering better solutions. Dyson spends $8.8million a week on research and development and works with more than 40 universities worldwide to develop early-stage technologies. Visit www.dyson.com for more details, and connect with Dyson on Facebook, Twitter and Instagram..